yasashii engineering
Morinoske Car Design –not so far in the future! - Happy 2014! May this be a year of creativity & innovation! In 2014 Morinosuke and his team hop…
2014/01/02
Feb
10
2013
Morinosuke Kawaguchi’s ideas on herbivorization & future business at Arthur D. Little - Morinosuke Kawaguchi’s company, Arthur D. Little, has an English summary of MK’s WIRED …
Herbivore markets and their need for gentle product engineering - Note: this article is based on Morinosuke Kawaguchi’s lead article for Nikkei Electronics’ June 11,…
2012/06/26
A motherly office chair - A great example of what Morinosuke Kawaguchi calls yasashii or gentle engineering. The Leopard chai…
2012/06/22