Morinosuke Kawaguchi @ World Innovation Forum Kuala Lumpur 2013
Morinosuke Kawaguchi is a keynote speaker at the World Innovation Forum Kuala Lumpur 2013 this November.
It is with great honor that we announce that The Prime Minister’s Office of Malaysia invited Morinosuke Kawaguchi to the World Innovation Forum Kuala Lumpur 2013 .
The Honourable Dato’ Sri Mohd Najib bin Tun Abdul Razak, the Prime Minister of Malaysia will open this magnificent event where 1500 delegates from 25 countries will deliberate all aspects of innovation. They expect about 10,000 visitors.
Morinosuke is among some very distinguished presenters.
Here is the detailed program:
Morinosuke will speak
Date: November 14th
Based on his unique innovation model, Kawaguchi challenges his audience to cast a deeper look at micro cultures for hints for successful product and service innovation. In a world that becomes more diluted through globalization, identity and distinctive features need to be regained.
And it is by looking at today’s subcultures – excellent mirrors to reflect consumer needs – that this can be achieved. This lecture is for people looking for innovative ideas as well as for new models in product value creation and branding.
Please click on this 5 second video below to see Morinosuke Kawaguchi’s face @ Malay buses advertising the World Innovation Forum Kuala Lumpur 2013
Buses in Kuala Lumpur as well as digital signs all over the city are advertising the event with the four keynote speakers’ faces, including Morinosuke’s. The others–in order of appearing on the bus, right after Morinosuke–are professor and 2013 TED Prize Winner Sugata Mitra, Grand Prix Motor Racing Boss Mark Gallagher and Former Prime Minister of Sweden, Göran Persson.